HARUN, MOHD FAUZI; ZULKEFLI, Mohd Yusof; MOHAMED ROSLI , Nor-Ezatul Hanani. Encountering Halal Branding and Consumer Response Among Non-Muslim Consumers. Al-i’lam - Journal of Contemporary Islamic Communication and Media, [S. l.], v. 2, n. 1, 2022. DOI: 10.33102/jcicom.vol2no1.40. Disponível em: https://jcicom.usim.edu.my/index.php/journal/article/view/40. Acesso em: 13 aug. 2025.